JP Collins is an accomplished User Experience (Ux) designer with extensive understanding and focus on Information Architecture (IA) Interactive Design (IxD), and User Research.


Download JP’s resume here

Design and Communication Expertise

Asset Development

Digital Design Tools:

Senior User Experience Designer
Optum Health – Remote 07/2022 – present
Responsible for supporting internal clients: product managers and development teams, to develop new products with wireframes, charts, workflow & content maps, research and collaborative design facilitation.

Information Architect
Rocket Central/Rocket Mortgage – Remote 09/2021 – 04/2022
Responsible for supporting team members and product managers across channels with charts, maps and product development workshop facilitation.

Freelance ConsultantContent Marketing and Customer Experience Pittsburgh, PA 09/2018 – 03/2020
Providing consulting for online and IRL customer experience, content creation (copy, photography, video content) and creative direction to clients wishing to attract more customers through a variety of marketing platforms including their own marketing collateral and campaigns.

Senior Experience Architect
U.S. Bank – San Francisco, CA 04/2017 – 11/2017
Responsible for developing interaction design through wireframes and workflows for a new cross-channel, customer-facing product.

Senior Interaction Designer
Charles Schwab – San Francisco, CA 11/2015 – 11/2016
Responsible for supporting partners and business owners in multiple product channels through documentation deliverables including:

Senior User Experience Designer
Wells Fargo, Wholesale Internet Services – San Francisco, CA 09/2014 – 08/2015
Responsible for visualizing and implementing an experience for products and content screens on the Wells Fargo CEO (Commercial Electronic Office) portal. including:

Assistant Director User Experience Designer
Moody’s Analytics – San Francisco, CA 01/2012 – 03/2014
Responsible for visualizing and implementing experiences for products and content screens on including:

Worked with product strategists, product managers and other stakeholders in designing, developing and improving new and existing products for

Senior Information Architect
Walmart Global eCommerce ( team)- Brisbane, CA 03/2011 – 10/2011

Self Employed Designer/Consultant
Pylon Studios – San Francisco, CA 03/2001 – 09/2010
Designed, Produced and Executed client projects as: User Experience Designer, Information Architect,
Graphic Designer, Project Manager and Consultant.

Example Projects
Designer/Project Lead
Blue & Gold Fleet – San Francisco, CA – web site and online ticketing system
Provided concept development, flow charts, wire frames and design comps to describe and document the web site structure and flow for Plone-based content management system. Additionally, provided interaction and interface design for online ticket sales system. Led team as project manager to coordinate site planning, graphic design, copy writing, and coding.

User Interface Designer
Apple Inc. – Cupertino, CA – Internal project
Part of contracting team directed by internal Apple project lead. Designed interface and look & feel of PHP, web-based booking and ordering tool for internal use. Conducted interviews as part of the research and testing. Worked with internal staff–the primary users of the system to streamline the workflow. Collaborated with project lead and contracting programmers and coders.

Information Architect/Project Lead
HarperOne – San Francisco, CA Pass One On web site
Provided site-wide architecture and page-level architecture as well as graphic design, and information design for WordPress content management based web site. Coordinated with client and WordPress developer to manage the project.

San Francisco State University
B.A. in Art with emphasis in Conceptual Design and Painting, Magna Cum Laude
Although the Conceptual Design department at San Francisco State University was part of the fine art program it provided a foundation for me in Information Design, User Experience and Interface Design through conceptual art practices combined with new technologies.

Projects and exercises included the practices of mapping, indexing, taxonomy, archiving
and creating environments.